Viu, AsiaŌĆÖs largest OTT platform, held the Reborn Rich media conference on the 7th at The Coliseum, an outdoor stage of Resorts World Sentosa in Singapore. A total of 160 reporters from 48 media outlets in 6 Asian countries where Viu is serviced, including Singapore, Indonesia, Hong Kong, the Philippines, Malaysia and Thailand, attended the event. Song Joong Ki conducted the interview in English, impressing everyone at the scene. He shared that his trust in writer Kim Eun Hee, whom he worked with in the drama Sungkyunkwan Scandal, and Lee Sung Min, the actor heŌĆÖs always respected, as the reason for choosing Reborn Rich. He then also showed a serious side of himself. To the question, ŌĆ£If you can go back in time and become a chaebol familyŌĆÖs son?ŌĆØ the actor answered, ŌĆ£I donŌĆÖt want it.ŌĆØ He elaborated, ŌĆ£I saw family conflicts caused by money through this drama. Money is important, but it shouldnŌĆÖt be the top priority.ŌĆØ Song Joong Ki stressed, ŌĆ£I donŌĆÖt want to become a chaebol familyŌĆÖs son. I like who I am very much.ŌĆØ Meanwhile, during the 10-day period during which episodes 1 to 6 were released, Reborn Rich became the most-watched show in 6 countries aforementioned. During the conference, Viu revealed that the series recorded about 3.3 times higher viewing hours than other shows, grabbing attention. Source (1)